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DATA PROTECTION

Privacy Policy:

Last updated: April 22, 2024

We place great importance on handling personal data transparently. This privacy policy explains what personal data we collect, for what purpose, and with whom we share it. To ensure a high level of transparency, this policy is reviewed and updated regularly.

1. Services We Use

  • Zoho CRM

  • SORBA

  • Google Ads

  • Google Ads Conversion Tracking

  • Google Analytics

  • Google Tag Manager

  • Google Customer Reviews

  • Google Maps

  • Google Forms

  • YouTube

  • MailChimp

  • Meta Ads

  • Meta Chat Plugin

  • TikTok Pixel

  • WhatsApp Business Chat

  • LinkedIn Ads

  • LinkedIn Insight Tag

  • Wix

2. Contact Information

If you have questions or concerns about how we handle your data, you can contact us at any time via email at simon.gisler@naturnetz.ch. The responsible entity for data processing via this website is:

Verein Naturnetz
Wohllebgasse 8
8001 Zurich
Switzerland

Data Protection Contact:
Simon Gisler
simon.gisler@naturnetz.ch
+41 75 430 12 13

3. General Principles

3.1 What Data Do We Collect?

We process personal data that you provide directly or that is collected automatically through the operation of our website. We may also receive data from third parties. The data categories include in particular:

  • Name, address, date of birth

  • Contact information (phone number, email)

  • Financial data (e.g., bank details)

  • Online identifiers (e.g., IP address, cookies)

  • Location data

  • Audio and visual recordings

  • Special categories of data (e.g., health-related information)

3.2 Legal Basis for Processing

We only process your data if there is a legal basis for doing so, such as:

  • Your explicit consent

  • The performance of a contract or pre-contractual measures

  • Our legitimate interest, provided it does not override your rights

3.3 Communication Based on Legitimate Interest

As part of our legitimate interest in maintaining communication with existing contacts and partners, we may contact individuals (e.g., project partners, supporters, previous collaborators) up to four times per year with relevant updates or offers, even without explicit newsletter subscription. These messages (e.g., via Mailchimp) are sent sparingly and with attention to relevance for the target group.

You can unsubscribe from future communications at any time via the unsubscribe link in the email.

3.4 Withdrawal of Consent

You can revoke your consent at any time by emailing info@naturnetz.ch. Processing done before the withdrawal remains lawful.

3.5 Sharing with Third Parties

We only share your data with third parties if necessary to deliver our services or if required by law. Categories of recipients may include:

  • Accounting, fiduciary, IT service providers

  • Payment and delivery services

  • Advertising and tracking providers

If data is transferred abroad, we ensure an adequate level of protection (e.g., via EU Standard Contractual Clauses).

3.6 Data Retention

We only retain personal data as long as necessary to fulfill its purpose or as required by law (e.g., 10 years for business records). Analytics and tracking data may be retained longer.

3.7 Data Security

We protect your data with appropriate technical and organizational measures. Our website uses SSL encryption. Staff and external partners are bound by confidentiality agreements.

3.8 Your Rights

  • Right of access: You may request information about what data we hold about you.

  • Right to rectification or deletion: Unless legal obligations require otherwise.

  • Right to data portability: In a common file format.

  • Right to complain: To the Swiss Federal Data Protection and Information Commissioner (www.edoeb.admin.ch)

3.9 Cookies & Consent Management

We use cookies to ensure functionality, analyze website traffic, and personalize content. We provide a cookie banner that lets you accept or reject specific categories of cookies.

You can adjust your cookie preferences at any time via the cookie settings on our website.

3.10 Changes

We reserve the right to amend this privacy policy. The latest version is always available on our website. In the event of significant changes, we will notify you directly where possible.

4. Individual Processing Activities

For each service used (e.g., Google, Meta, Mailchimp), Section 4 describes:

  • What data is collected

  • For what purpose

  • What legal basis applies (usually consent or legitimate interest)

  • How long the data is stored

  • How you can opt out (e.g., via cookie settings or opt-out links)

Sections 4.1 to 4.17 remain unchanged but should include a legal basis statement (e.g., “Processing is based on your consent under Art. 31 FADP”).

Final Note: This privacy policy complies with the Swiss Federal Act on Data Protection (FADP) and, where applicable, the EU General Data Protection Regulation (GDPR).

If you have any questions, please contact us at info@naturnetz.ch.

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